Hiring a Digital Expert to Manage Social Media is in Your Best Interest
Today, a growing number of consumers look up products and services online before making any purchasing decisions. This trend has significantly impacted the amount of ad revenue businesses are allocating to their social media marketing budget. For instance, the total worldwide ad spend on social media marketing is projected to reach $173,988 million USD in 2022 and grow up to $252,569 million USD by 2026. Businesses with lower budgets are trying to fall in step, increasingly investing in growing their social media engagement and seeing it as an opportunity to build trust and consumer confidence in their brands. As the stakes get higher, business owners must consider hiring an experienced professional to steer the company’s social media marketing function in the right direction. A digital expert does exactly this for you.

Top 3 Reasons to Invest in a Digital Expert
1. Social Media Marketing: More Central Today Than Ever Before
2. Building a High-Trust Online Profile
3. Adapting to Change in the Social Landscape
The Takeaway
Working with a digital expert will grant you the confidence to trust that your social media footprint is in safe and expert hands. This frees you and the rest of your team to focus on bigger priorities such as sales, finance, and building incredible products and services.
When you hire a digital expert, ensure that you review their success with previous campaigns and invite them to work on a project basis until you feel confident they are the right fit for your business and team. This approach ensures a win-win for all! If you’re looking for your own digital expert to help your business flourish on social media, look no further than SocialHero! Contact us today to get matched with a digital expert.